With the official German charts and official German airplay charts created on behalf of the Bundesverband Musikindustrie, GfK Entertainment and MusicTrace provide the reserve currencies for the music market in Germany. Now the chart observers have announced the beginning of a partnership. Starting immediately, analyses from both providers will be integrated and made available to the customers of both. This guarantees a 360 degree overview of the performance of musical artists in the sales and radio play channels.

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